Like acting, like clothing lines, like reality television, like premium liquors…there’s no limit to what these celebrities may dip their hands in be it an athlete, musical artist, actor or actress.

 

I could go on and on about who’s done whatever else other than what they really do, but I’ll get straight to it with the who this time and what now.

 

By way of former NBA star formally known as Shaquille O’Neal but better known as Shaq is his very own brand of liquor called Luv Shaq. His vodka brand will be produced by the company Devotion Vodka whose founder said in a statement that it will compete with Ciroc but at a “more competitive price.”

 

Now before you decide if another brand of vodka is really needed, the difference in Shaq’s brand just may make you think differently.

 

Being that he is an athlete and in an effort to stay in stride with America’s route of being more health conscious, Shaq is going to make his vodka both sugar and gluten-free. But don’t worry you’ll still get some flavor because Luv Shaq will be in coconut flavor. As for the packaging, the bottle will feature an image of Shaq with giant wings.

  

Luv Shaq will be on store shelves in sometime next year.